Kable's Trade Fulfillment Services deliver the results you need to satisfy the special demands of your publications. How do we do it? By offering the same superior fulfillment service we give consumer titles--adding features needed to manage a controlled, paid, or hybrid circulation title--and by offering a fulfillment system designed to accommodate your unique requirements, including business or home locations, bill-to/send-to, etc.

From the moment your mail arrives at Kable Media Services, Inc. it's handled by our specialized Service Team. Only your service team processes your work. They know your requirements. They know your customers. They're committed to you and your publications. And the specialized service doesn't stop there.

Your experienced Trade Fulfillment Account Executive and Management Team continue to meet your special requirements for trade, whether BPA, ABC, or unaudited. They understand how crucial data gathering and manipulation are to your success. You receive clear, timely, concise reports detailing demographic additions, deletions and file maintenance.

Reports are not only sent to you on a regular schedule, but may be specially requested at any time should you need up-to-the-minute data for an immediate decision. It's the kind of special request that isn't really special--it's standard service at Kable Media Services, Inc.

Kable's integrated database system, K-data^SM, was specially designed to meet the needs of our trade fulfillment clients. It has virtually limitless demographic capacity and flexibility. You decide when, where and what to capture. That kind of capacity and flexibility is critical to anyone who relies on subscriber data to target their audience for editorial and advertising content. It's critical to people like media planners, who use these figures to assure advertisers and agencies that your publication reaches the largest segment of their primary audience.

And it's critical to people like publishers and circulation directors who recognize the value of an audit. People who utilize this information to define a subscriber profile, and then provide quality editorial content to satisfy those readers.

K-data^SM is also designed for your diversity. It doesn't just offer Trade and Consumer Subscription Fulfillment. It has the capability of supporting Product/Premium Fulfillment, Reader Service, Association and Membership, and Conferencing service--all related and integrated--all accessible through one universal Buyer Name/Address. In addition, it will support universe (prospect) identification on-line or in background.

Value. Integrity. Performance. These are the standards we set. And the standards you receive when Kable handles your fulfillment needs. We're the company that has been providing trade circulation fulfillment for nearly 20 years. We're the company where V.I.P. is also how you're treated--as a Very Important Publisher.

If you'd like more information about our Trade Fulfillment Service, or would like to discuss how Kable's circulation services can be more cost-effective for you, please write, phone, fax or us send us an Email today.